For an online business to be a success, you need to do more than just invest in a web designer and hosting. Many companies have a website simply because their competitors do and they don’t give any real thought to how the site can attract visitors and actually sell products or services for them.
Running a business online means that you’ll be up against some fierce competition as, unlike offline trading, anyone can set up a website and run a company online, even with very little resources. Any business owner who wants to compete online has to work hard to beat the competition.
Search engine marketing is one of the best ways to achieve a healthy return on investment from online advertising as it’s relatively inexpensive and can have long term positive effects by building up your brand recognition on the web.
There are various strategies you can use to advertise your website with search engine marketing. Here at iM3.co.uk we specialise in designing website marketing campaigns that bring in results for every individual business we work with.
When you work with us, your website will be recognised and visited by the people that matter the most – your customers. To find out more, call us today for a chat on 0800 2922410 or fill in the form below.[contact-form-7 404 "Not Found"]
What is Search Engine Marketing?
Search engine marketing is a way of marketing your website which complements the natural (also known as organic) results in the search engine results pages (SERPs). When your potential visitors require any information, they generally go to search engines like Yahoo, Google and Bing. This means your site should be listed in the search results of these major search engines to stand a chance of attracting visitors.
Search Marketing Services from iM3
Every online business has the goal of getting their website to the top of the search engines and there are various techniques that companies employ to make this happen. iM3 help your company make an impact with search engine marketing.
If you have just launched your website and you’re new to doing business on the internet, then learning about SEO search marketing methods is essential. The aim of this type of marketing is to make your website much more visible on search result pages. When you work with us we will provide an efficient and well managed marketing campaign which includes the maintenance and tracking of targeted keywords.
A second method that helps our clients win online is by updating websites on a regular basis with excellent content. We create original, unique and targeted articles, blog posts and press releases which help to promote your brand online which can generate more traffic and reduce the amount spent on attracting customers to your website.
We run blogs for over 100 UK company websites and know what works for your visitors and the search engines. Pay per click is also an efficient type of internet advertising method, and we manage PPC campaigns that run alongside the marketing efforts.
To find out more about any of our services please get in touch with our Sheffield or London SEO agency branches on 0800 2922410.